I consider myself a sea-powered creative chameleon who loves design, fashion, imaging, storytelling, and nature - above all else.

With a background in fashion marketing, content writing, digital strategy, and creative direction, I take a holistic approach to every project, combining brand storytelling with strategic thinking and a deep awareness of sustainability. Over the years, I’ve worked across roles in fashion management, digital marketing and brand storytelling - experiences that shape how I help brands grow with purpose while staying true to themselves.

My fashion education - which began with Vogue at the age of 10 - came full circle when, after six years of working in the Greek fashion industry, I moved to London to study fashion business. I hold a Master’s degree in Fashion Business Management with distinction from the University of Westminster, where my dissertation focused on sustainable fashion consumption in Greece. I’ve also completed the IFM-Kering Fashion Sustainability Course, deepening my expertise in ethical and environmental practices.

My focus on environmental and social sustainability in fashion and my passion for raising awareness around these issues will soon be solidified in a new project: Turtle Studio. Stay tuned!